Manulife Investment Management

R share class video

Project Scope

Manulife Investment Management announced the launch of the new Manulife Global Fund Enhanced Distribution retirement investment series - R share class , an innovative monthly dividend payout offering that can help investors in Hong Kong better manage their investments. The higher income offering by Manulife Investment Management's R share class is an alternative retirement investment option, aimed at providing investors with a stable source of retirement income.

Idea

We have developed a series of mini movie related to the KOC we purpose "Manci Man". By using the image of an entrepreneur, which allows to emphasize the importance of stable of income.

Result

700,000+ Facebook views